the conference

the conference

the conference

the conference

the conference

CERTAMENTE - INSPIRING NEUROMARKETING DAY

was founded in 2016 as a conference to disseminate knowledge and the innovations of a neuroscientific approach to marketing and communication. CERTAMENTE was founded and is organised by two different but complementary Italian companies, both members of NMSBA, the international neuromarketing association: Ottosunove, a communication agency that applies a behavioural neuromarketing approach to strategies and creative development for projects related to its clients’ Brands, and Brainsigns, a spin-off Rome’s La Sapienza University, which deals with neuroscientific research based on the signals produced by the functioning of the brain and other physiological processes.

To demonstrate the effectiveness of a neuroscientific approach to marketing and communication, CERTAMENTE brought in internationally renowned keynote speakers and brands.

The five editions of the conference have been attended, among others, by: Luca Florentino, CEO of Ottosunove, Fabio Babiloni, Scientific Director of BrainSigns, Rory Sutherland, Ogilvy UK, Carlo Oldrini, Ipsos Italia, Barbara Pederzolli, Coca Cola Italia, Jessica Southard, Mars Incorporated, Matteo Motterlini, Università Vita Salute San Raffaele Milano, Vincenzo Russo, Università IULM, Seda Cetin, Pepsico, Teresa Palomba and Alessandra Ripa, Zambon Pharma, Aziza Della Mora, Danone Italia.

Learn more about the past editions

Edizione 2020
2020 editon
Do you speak Brainish?
Edizione 2019
2019 edition
Brain Power
Edizione 2018
2018 edition
Brain UP!
Edizione 2017
2017 edition
Keep on Asking, Learning, Growing
Edizione 2016
2016 edition
Italian Neuromarketing Days

All the partners that have been by our side

Brain Signs
Brand Forum
Nielsen
Retail Institute
Brain Lab
Wal Nut
Ogilvy
StartupItalia
Inside Marketing
Affari & Finanza